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9 Reasons why an induction video is a good investment for your business…. …and the three types of induction videos you can benefit from – The term induction video is not the most exciting when it comes investing in the future success of your business; it’s not a flashy advert, or a fun social media video; […]
I recently travelled on Turkish Airlines – which was a superb airline to travel with and I would wholeheartedly recommend it. Usually with a good airline you might remember the comfort, the food, the in-flight entertainment, the staff; which was all great on Turkish Airlines, but one unexpected element that was memorable for me was […]
8 years ago in 2010 we were asked to make a music video for a World cup song being released by Real radio (now Heart FM) – the song was a collaboration between the 2 Breakfast Dj’s Ditchy and Salty and Nathan Moore from 80’s Brother Beyond Stardom! Given the world cup fever and excitement […]
Are you looking to make the most of what video can do for your business in 2018? Do you want to capitalise on the advantage that social media video can give you? Visual communication is all around us! Marketers have been telling us for the last 5 years that come 2018 over 70% of online […]
In Cialdini’s brilliant book ‘The Power to Influence’ one of the key points of influence that he says is critical in any sales situation is the power of social proof. Meaning that if other people say your product or service is good then they are more likely to buy too. Look at the raging successes […]
Ok probably the most obvious thing you have read today! But as with most things that are obvious – how often are they actually practiced? We make great visual presentations – we craft messages and stories, we create structures that work, we design pretty and powerful slides and images and we stitch it altogether into […]
I love guerilla marketing, which is marketing done a little differently. Thinking outside the box, not spending huge amounts of money and making your efforts stand for a lot and ultimately have results. This way of thinking should definitely be employed when producing videos for your business. So, the way to use Guerilla marketing techniques […]
You know Powerpoint. You’ve used it for years. You have a super important presentation coming up bidding for a new account. Why would you change and use a new presentation platform? Why? Because everyone else is still using Powerpoint! Everyone else will probably do the same formatted slides that you will do! And everyone […]
It’s no secret that people watch more video than read text online nowadays. And most savvy businesses are aware of the need to have a video on their website and as part of their marketing tool kit. But many businesses struggle to know what that video and the content should be. But while they […]
Video Production for Business We often get asked when making promotional videos, marketing videos or company videos to feature the people from the business; these may be senior business owners right down to front line staff. The critical thing is to help people to come across as authentic and real. There is nothing worse in a […]